Investor Presentation
Horse Nations Racing Group, LLC
Establishing Indian Relay Racing as a Sanctioned Pari-Mutuel Racing Discipline in the United States and Canada
For accredited investors only. This presentation contains forward-looking statements and projections. Past performance is not indicative of future results. Investment involves risk, including the possible loss of principal.
IRR Revenue Projection
What Sanctioning Unlocks for IRR
Arabian racing earned pari-mutuel sanctioning by doing exactly what HNIRC is doing now — building a governing body, establishing rules, and engaging regulators state by state. The result was a new revenue ecosystem that extended well beyond the betting window.
Year 1–2
First Sanctioned Meets
$2M–$5M
Pari-mutuel handle (on-track + early ADW)
Year 3–5
Multi-State Circuit
$10M–$25M
Pari-mutuel handle across regional circuit
Year 6–10
National Championship Era
$50M+
National handle with championship event
Projections are illustrative estimates based on comparable discipline growth trajectories. Actual results will depend on regulatory timelines, market conditions, and execution.
Beyond the Betting Window
Revenue Streams Unlocked by Sanctioning
Pari-mutuel wagering is the gateway — but it is not the ceiling. Arabian racing demonstrated that sanctioning unlocks a full commercial ecosystem. IRR is positioned to capture every layer.
On-track & ADW Handle
Live on-track wagering plus account-deposit wagering (ADW) through platforms like TwinSpires, TVG, and DraftKings Racing. Handle flows from every state where IRR is simulcast — not just where races are run.
Arabian racing generated multi-million dollar annual handles within its first decade of sanctioning.
Simulcast Distribution Rights
Licensed tracks and ADW operators pay per-race simulcast fees to carry IRR content. As the circuit expands, each new race meet adds to the simulcast inventory available for national distribution.
Quarter Horse simulcast fees became a significant secondary revenue line within years of multi-state expansion.
Television & Streaming Rights
Sanctioned status makes IRR insurable and contractually viable for broadcast deals. CBS Sports, ESPN, and streaming platforms have all carried niche racing disciplines once they achieved sanctioned status and demonstrated audience draw.
Arabian racing secured regional broadcast deals within its first sanctioned decade; IRR's CBS 60 Minutes exposure gives it a head start.
Title & Category Sponsorships
Sanctioned events attract corporate sponsors seeking authentic, culturally distinctive platforms. IRR's Native American heritage, extreme-sport energy, and growing national profile make it a compelling sponsorship vehicle for brands in automotive, energy, outdoor, and financial services.
Appaloosa and Paint racing both attracted breed-specific and regional corporate sponsors within years of sanctioning.
Team Entry Fees & Licensing Revenue
Sanctioned race meets collect entry fees from competing teams, licensing fees from riders and owners, and registration fees for horses. As the circuit grows from regional qualifiers to a national championship, the fee base scales accordingly.
AQHA racing licensing and entry fees became a self-sustaining revenue line as the circuit matured.
Gate Receipts & Hospitality
Sanctioned events command premium gate pricing, VIP hospitality packages, and vendor concession revenue. IRR's spectator appeal — bareback riding, lightning-fast horse exchanges, and cultural pageantry — drives attendance that translates directly to venue revenue.
Indian Relay events already fill grandstands across the West without sanctioning; sanctioning adds the commercial infrastructure to monetize that attendance.
Licensed Merchandise & IP
A sanctioned national circuit creates licensable intellectual property — team marks, event logos, championship branding. Merchandise, apparel, and digital collectibles (NFTs, trading cards) represent incremental revenue streams that scale with brand recognition.
Niche racing disciplines with strong cultural identity consistently outperform mainstream expectations in licensed merchandise.
Tribal Tourism & Regional Economic Impact
Championship race meets in Central Kentucky and regional events on tribal lands generate hotel, restaurant, and travel spending that creates economic multiplier effects for host communities — and positions tribal nations as destination venues.
Arabian racing championships in California and Arizona became regional tourism draws within their first decade.
01The Opportunity
A New Racing Discipline. An Existing Infrastructure.
Indian Relay Racing is one of the most visually compelling and athletically demanding equestrian sports in North America — and it has never been offered as a sanctioned pari-mutuel wagering product. Horse Nations Racing Group is positioned to change that, by integrating IRR into the mature national wagering infrastructure that already serves tens of millions of bettors.
02The Sport
Centuries of Tradition. Built for Modern Audiences.
Indian Relay Racing is a team-based bareback horse racing discipline rooted in Native American tradition. Riders race at full speed, dismount, and exchange horses multiple times per race — producing a level of visual drama and athletic intensity that no other racing format can match. The sport already draws large live crowds and generates organic social media engagement without any national marketing infrastructure.
03First-Mover Position
No Dominant Operator. No Established Standard.
At present, there is no nationally distributed IRR wagering product, no dominant operator, and no established regulatory framework for the sport. This creates a rare first-mover opportunity to define the standards, secure the approvals, and build the partnerships that will shape the industry for decades.
04Market Position
At the Intersection of Five Industries
Indian Relay Racing occupies a unique position at the intersection of horse racing, sports wagering, riseing popularity of "Extreme Sports", live entertainment, and digital media. No other racing discipline sits at all five of these intersections simultaneously — creating a diversified opportunity that is difficult to replicate.
05Distribution
National Reach Without Building New Infrastructure
The pari-mutuel industry already operates a mature national wagering network — simulcast systems, ADW platforms, OTB facilities, and mobile wagering applications — that reaches bettors in every state with legal horse racing. Once sanctioned, IRR races hosted at select tracks could be distributed nationally through this existing infrastructure, reaching millions of established bettors without building new systems.
06Revenue Model
A Diversified Revenue Architecture
Pari-mutuel wagering is one component of the IRR economic model. The sport's cultural roots, visual appeal, and national growth trajectory support multiple diversified revenue streams — including media rights, sponsorships, licensing, merchandise, events, hospitality, digital content, and data licensing — a profile that regulators and institutional investors typically view favorably.
07Financial Projections
Conservative Baseline: $50M–$100M Annual Handle
Assuming sanctioning in at least one state, integration into major ADW platforms, and a national schedule of 20–30 race meetings annually, IRR handle is conservatively projected at $50 million to $100 million annually. A mature, high-growth circuit could ultimately generate $150 million to $300 million in annual handle. Total annual revenue across all streams is estimated at $25 million to $90 million, with long-term potential exceeding $100 million annually.
08The Team
Entrepreneurial Depth. Legal Precision. Equine Industry Roots.
Horse Nations Racing Group is led by executives with demonstrated track records across entrepreneurship, equine industry operations, legal affairs, and financial management. The leadership team brings the credibility, relationships, and cross-industry experience required to navigate the regulatory, commercial, and tribal relationships that lie ahead.
09Advisory Board
Experienced Advisors Across Media, Finance, and Industry
The company's advisory board includes professionals with backgrounds in international media, investment banking, legal affairs, and sports industry operations — providing strategic guidance across the key disciplines required to build a national racing organization.
"The network exists. The opportunity is real."
Ready to Learn More?
For detailed financials, regulatory documentation, and investment terms, contact our investor relations team directly. All materials are available to qualified accredited investors upon request.
This presentation is for informational purposes only and does not constitute an offer to sell or a solicitation to purchase any security. Projections are estimates based on publicly available industry data and are not guaranteed. Investment in Horse Nations Racing Group, LLC involves significant risk, including the possible loss of the entire investment. This offering is available only to accredited investors as defined by the U.S. Securities and Exchange Commission. Prospective investors should carefully review all offering documents and consult their own legal, tax, and financial advisors before making any investment decision.
